Sustainability Through Technology in Logistics

Technology is driving sustainability in logistics. Discover how innovative solutions are creating a greener industry future.
07.07.23 Charles Griffiths

53% of Chief Supply Chain Officers would sacrifice profit for sustainability.

The logistics industry is an essential part of modern society. It impacts every part of our lives, from the energy we use to the groceries we buy.

Sustainability has become a central issue for the industry, particularly in light of commitments to limit global warming and CO2 emissions. A growing awareness among consumers about our impact on the environment has put further pressure on businesses to change. As a supplier of IT Support for logistics, we understand how smart solutions can drive efficiency in the industry.

This change will affect every business in logistics, from the big players like Maersk and DHL to local delivery companies. By harnessing the power of technology, businesses can help create a greener, more resilient, and sustainable logistics industry.

The Need for Sustainability in Logistics

The logistics and transport sector produces around a third of global CO2 emissions.

The environmental impact of logistics is huge. Its heavy reliance on fossil fuels contributes to greenhouse gas emissions. With governments worldwide collectively trying to limit global warming, the pressure is on to limit these emissions.

Addressing sustainability is no longer just about corporate social responsibility or an environmentally-friendly image. The industry is fast recognising that sustainable practices can lead to business efficiency and cost savings.

Reducing energy consumption lowers operational costs, responsible waste management can mitigate potential regulatory fines, and promoting social responsibility enhances brand reputation and employee satisfaction.

Customers, stakeholders, and regulatory bodies are becoming more conscious of environmental and social issues. Companies face growing pressure to demonstrate sustainability in their operations or risk losing business, damaging their reputation, and potentially suffering legal consequences.

Sustainability in logistics is a complex, multi-faceted issue that encompasses economic efficiency, social responsibility and environmental preservation. By focusing on these three pillars, logistics companies can navigate towards a future that supports their bottom line and the planet and its people.

Technology’s Role in Promoting Sustainability

Technology is increasingly becoming the bedrock for sustainability in the logistics industry. By leveraging advanced technologies, logistics leaders can streamline operations, reduce resource consumption, and enhance efficiency.

Warehouse Management Systems (WMS)

A WMS can save between 5% and 40% on inventory losses.

These systems help optimise inventory, manage resources effectively, and reduce wastage. With WMS, companies can better forecast demand, avoiding overstocking and understocking scenarios. The efficient layout planning reduces energy consumption in warehouses, and the accurate tracking of products minimises waste from lost or damaged goods.

Transportation Management Systems (TMS)

A TMS helps streamline transport, with tools for everything from route planning to load optimisation.

TMS play a critical role in promoting sustainable practices in logistics. By optimising transport, companies can reduce fuel use and emissions. With efficient routes, consolidating shipments, and minimising empty miles, TMS solutions help maximise vehicle capacity and reduce the required vehicles.

Additionally, TMS platforms provide real-time visibility into transportation operations, allowing for proactive monitoring and addressing potential disruptions, which can help minimise delays.

Sustainability through a TMS also carries financial benefits – companies implementing a TMS solution save around 3-12% on freight spend.

Inventory Management Technology

Inventory management technology provides real-time visibility into inventory levels.

These systems enable companies to maintain optimal stock levels, reducing wastage from unsold goods. Efficient inventory management also means fewer emergency restocks, resulting in fewer shipments and lower emissions.

IoT and AI

The IoT and AI are at the forefront of sustainable logistics.

IoT devices collect vital data from various supply chain points, such as warehouses and vehicles. When analysed using AI, these huge data sets can provide valuable insights to optimise operations and reduce waste. From predictive maintenance of vehicles to AI-powered demand forecasting for inventory reduction, these technologies are integral to a sustainable future in logistics.


The Future: Emerging Technologies and Sustainability

The intersection of technology and sustainability will continue to be a significant driver of change in the logistics industry. Emerging technologies have the potential to enhance sustainable practices further. While these are still in the early phase of adoption, these technologies offer an exciting glimpse into the future of the industry


Drones hold immense potential for improving sustainability in logistics. Last-mile delivery accounts for 53% of total delivery costs and is the most inefficient part of logistics.

Drones can make short-distance deliveries more efficient, thereby reducing the carbon footprint associated with traditional delivery vehicles. Drones can significantly reduce carbon emissions and traffic congestion by eliminating the need for delivery trucks on these routes.

Autonomous Vehicles

Autonomous vehicles are another breakthrough that could have significant implications for sustainability. Unlike human drivers, these vehicles can operate continuously without breaks, leading to more efficient use of the vehicles and reduced overall fleet sizes. Furthermore, autonomous vehicles can be programmed to drive the most fuel-efficient way, thus minimising fuel consumption and emissions.


Blockchain is mainly known for its use in cryptocurrencies. This technology provides a secure, transparent, immutable ledger for greater transaction accountability and traceability.

Enhanced visibility in the supply chain can lead to improved resource management and waste reduction. For example, companies can identify and eliminate inefficiencies by tracking a product’s journey through the supply chain.


Barriers to Implementing Technology for Sustainability

High Upfront Costs

New technology is expensive – particularly for smaller companies.

However, it’s essential to consider the long-term benefits and cost savings these technologies can offer. Operational efficiency, waste reduction, and improved resource management can lead to significant savings over time, offsetting the initial investment.

Potential solutions to overcome this barrier could include phased implementation to spread out costs or exploring financial aid and government incentives for adopting sustainable practices.

Security Concerns

As with any digital transformation, security is a significant concern. Using technologies like IoT, AI, and blockchain raises data security and privacy questions.

Just 23% of security leaders monitor their partners and vendors for security threats in real-time. While awareness of third-party risk is increasing, logistics companies need to take every precaution along their supply chains.

It’s crucial for companies to invest in robust cyber security measures and conduct regular audits to ensure data protection. Partnering with technology providers who prioritise security also minimises the risk of a weakness in the supply chain compromising everyone.

Resistance to Change

Implementing new technology often requires changes to established processes and can be met with resistance from employees.

It’s vital to manage this change effectively. Employees need to buy into digital transformation, which means companies should provide comprehensive training, explain the benefits of the new technology, and provide support during the transition period.

Regulatory Compliance

Regulatory compliance is an increasingly heavy burden in logistics. Any new technology must comply with local and international regulations. Understanding the regulatory landscape and working with legal and compliance experts is crucial when implementing digital tools.

Despite these barriers, moving towards more sustainable logistics through technology is imperative. By considering these potential challenges and planning for them, companies can successfully navigate the path towards a more sustainable and efficient future in logistics.

Charting the Course Towards Sustainable Logistics

The path to sustainability is littered with obstacles. Everything from cost to security concerns can slow down technology adoption.

Despite these challenges, the promise of technology-fueled sustainable logistics is too significant to ignore. The potential benefits – efficiency, cost savings, and reduced emissions – are enormous.

The journey towards a more sustainable logistics industry may be complex, but its a necessary journey. Leveraging technology is crucial in delivering an efficient, profitable, sustainable logistics industry.

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